The AI Visibility Fix · $2,497 + GST · 14 Days

SHOW UP WHEN
PARENTS ASK
CHATGPT.

A fixed-price, 14-day overhaul that gets your business found in ChatGPT, Claude, Gemini, Google AI Overviews and Google Business — before the studio, swim school or programme down the road catches on. Done properly. Done once. Done in two weeks. The Climb, our ongoing visibility work, comes included free.

$2,497 Fixed price + GST
14 Days from start to launch
30 Day re-test built in
10 AI queries we baseline + re-run

People who find you through AI search spend 68% longer on your site, convert 31% better, and generate 254% more revenue per visit than people who click through from Google.

68%
longer time on-site
SE Ranking, 2025
31%
better conversion rate
Adobe Digital Insights, 2026
254%
more revenue per visit
Adobe Digital Insights, 2026
Sources: SE Ranking 2025 · Adobe Digital Insights January 2026 (1 trillion+ US retail site visits)
The problem

YOUR NEXT ENROLMENT
ISN'T GOOGLING. THEY'RE
ASKING.

The way parents find kids-activity businesses has changed. In 2026, more and more Kiwi parents open ChatGPT, Claude or Gemini before they open Google. They ask one question — "what's a good swim school for a 5-year-old in Christchurch?" — and they get one answer.

If it's not your name, you don't exist. There's no second page. There's no scrolling. There's one recommendation, and that's the job.

Right now, most kids-activity businesses

Aren't in the conversation.

Their website wasn't built for AI to read. Their Google Business Profile is half-finished. Their reviews are old. Their name appears three different ways across the internet. To ChatGPT, Claude and Gemini, they may as well not be there.

"What's a good swim school for a 5-year-old in Christchurch?"
Based on what's available online, I'd recommend:

1. Big Canterbury Swim Co. — strong reviews, well-documented
2. Christchurch Swim School — established 1998
3. Your business name (not mentioned)
After The AI Visibility Fix

You're in the conversation.

Your business is structured for the way AI engines actually read the web. Your GBP is loaded properly. Your reviews are coming in regularly. Your name matches everywhere it appears. When a parent asks the specific questions your real families ask, you're in the answer.

"What's a good swim school for a 5-year-old in Christchurch?"
For a 5-year-old in Christchurch, I'd recommend:

1. YOUR BUSINESS NAME — locally owned, strong reviews, strong reputation
2. Christchurch Swim School
3. Big Canterbury Swim Co.
What's in the fix

EIGHT JOBS. ONE PRICE.
NO SURPRISES.

Everything we do over 14 days is listed here. If it's not on this page, it's not included. If it is, it's done before we hand over.

01

AI Visibility Baseline

We run 10 real customer queries through ChatGPT, Claude, Gemini and Google AI Overviews — and screenshot what comes up right now. That's your starting line.

02

Google Business Profile rebuild

Full overhaul. NAP standardised. Categories optimised. Service areas defined. Hours, attributes, photos, posts — all done properly, the way Google wants to see it.

03

Review engine setup

QR codes for your reception desk, sign-in sheets, business cards and email signature. Plug-and-play scripts for staff. Response templates. A system that turns happy parents into reviews automatically.

04

GEO-ready content layer

FAQ block, About page, services page — rewritten in plain English that AI engines can read and cite. No keyword stuffing. No marketing waffle. Just answers to real questions.

05

Schema markup + technical foundations

LocalBusiness schema, FAQ schema, llms.txt setup, sitemap submission. The technical signals that tell AI exactly who you are and what you do.

06

NAP citation cleanup

Your name, address and phone number standardised everywhere they appear online — 15+ NZ directories audited and fixed. Consistency is what AI engines trust.

07

Onboarding session (60 mins)

Plain English handover. How to keep posting on GBP. How to ask for reviews properly. How to spot a problem before it grows. You'll know exactly what you have and what to do with it.

08

30-Day Re-Test

30 days after launch, we re-run the same 10 queries. Side-by-side before/after report. You see exactly what's changed. Honest reporting, screenshots included.

The investment

One price. No retainer trap.

Fixed quote. Paid 50% upfront, 50% on handover. No hourly billing, no scope creep, no surprise invoices at month three. The Climb — our ongoing visibility work — is included free after the 30-day re-test, not billed separately. If you'd rather have us run your whole AI roadmap, tools and all, that's what our Fractional CAIO retainer is for.

NZ$2,497
+ GST · Fixed price
14-day delivery · 50/50 payment
30-day re-test included
The Climb included free
The 30-Day Re-Test

WHAT'S CHANGED?
WE'LL SHOW YOU.

The 30-Day Re-Test is the thing that separates this from every other agency that's ever sold you a vague "improvement." 30 days after handover we re-run the exact 6 queries we baselined on day one. You get a side-by-side report. Screenshots. Numbers. No spin.

The guarantee, in plain English

If we haven't moved the needle on at least 3 of these 6 queries, we keep working until we have. At no extra cost.

We don't promise you'll be #1 in ChatGPT in 30 days — that's outside our control and anyone who tells you otherwise is selling you a story. What we promise is measurable, demonstrable improvement across the things we can actually influence. Real numbers, real screenshots, real proof.

01
AI queries you appear in (out of 6)
02
Quality of mention (named correctly)
03
Google Business Profile views
04
GBP discovery searches
05
New reviews collected
06
Google AI Overview citations
07
NAP consistency across directories
08
Schema markup validation
09
Calls + clicks from GBP
10
Gemini citation appearance

The honest bit

Some things we can move fast (Google Business Profile, schema, reviews — usually visible within 2–3 weeks). Some take longer (ChatGPT's underlying model changes more slowly than its live web search). Some are partly out of our hands (Claude and Gemini each weight signals differently). We're up front about that on day one, so the 30-day re-test isn't a magic show — it's a results review. If at least 3 of the 6 queries aren't visible, that's on us to fix.

Before we start

THE FIT CHECK —
IS THIS FOR YOU?

Not every business is ready for The AI Visibility Fix. Some need a different starting point. We'd rather tell you that up front than take your money and underdeliver. This is the 5-minute conversation we have on every discovery call.

Why this matters: The Fix works because it builds on what's already there. If the foundations are broken, we need to fix those first — that's a different conversation, often a different price. The list on the left is what we need from you to make the 30-day re-test land. The list on the right is when we'd send you to a different solution before we'd take the job.

The Fix is right for you if...

Five boxes ticked = ready to go
  • 01You have a working website — even if it's ugly, dated, or thin. As long as it loads and has your name, services and contact on it, we have something to optimise.
  • 02You've claimed your Google Business Profile — even if you've barely touched it. We need access to update it. If you don't have one yet, that's fine — we can set it up.
  • 03You have at least 5 existing reviews — across Google, Facebook or industry sites. AI engines need social proof to cite you confidently.
  • 04You're willing to ask for reviews — and you'll commit to asking at least 20 customers in the first 30 days. This is the single biggest lever.
  • 05Your phone gets answered — when ChatGPT does send a customer your way, someone picks up. Sounds basic. You'd be surprised.

Hold up — let's talk first if...

Any one of these = different solution needed
  • 01You don't have a website at all. The Fix builds on an existing site. We'd quote you a Starter package ($1,500) plus the Fix as a combined job — still good value, just different scope.
  • 02Your business is brand new (less than 12 months). AI engines weight established businesses heavily. We'd recommend our Starter + GBP setup first, and revisit the Fix in 6–9 months.
  • 03You operate in a 50+ competitor market in a major city. The Fix still helps, but a 30-day re-test in a crowded market isn't realistic. We'd quote a different package with a longer timeline.
  • 04You're not going to follow through on the reviews. No system fixes a business that won't ask. If you can't commit to the review work, you'll get half a result.
  • 05You have unresolved reputation issues — open complaints, negative news coverage, legal action. We'd need to scope a different piece of work first.
What we both commit to

NO MAGIC. JUST
HONEST WORK.

For the 30-day re-test to mean something, both sides have to do the work. Here's exactly what falls on us, and exactly what we need from you. Plain English, on the table, before we sign.

What The Digital Shed does

Our side
  • Deliver all 8 items in the Fix scope within 14 days of project start. No exceptions.
  • Run the baseline + re-test queries ourselves and provide the screenshots. You don't have to lift a finger on the measurement side.
  • Use plain English in every report, every email, every handover. No agency jargon. If you don't understand something, that's our problem.
  • Fix at our cost if 3+ of the 6 metrics haven't moved by day 30. We keep working until they do.
  • Tell you the truth. If a metric isn't moving and it's structurally hard, we'll say so. If something we tried isn't working, we'll change it.
  • Hand it over properly. You own everything we build — your GBP, your schema, your content. No subscriptions, no lock-ins.

What we need from you

Your side
  • Access to your GBP within 48 hours of project kickoff — we can't optimise what we can't log into.
  • Access to your website — admin login, hosting if needed. We don't need to take it over, we just need to update it.
  • Commit to asking at least 20 customers for a review in the first 30 days. We'll give you the QR codes, scripts and templates. You use them.
  • Answer 3 short emails from us — one questionnaire upfront, one mid-project check-in, one before handover. Each takes under 10 minutes.
  • Show up to two short calls — discovery (60 mins) and handover (45 mins). That's it.
  • Pay the deposit on time. 50% before work starts, 50% on handover. Standard.
The timeline

14 DAYS. PLUS 30.
HERE'S HOW.

Most projects run faster than this. Here's the standard schedule from "let's do it" to "here's your re-test."

Days 1–3

Baseline + audit

Discovery call. 6-query AI baseline run. Full audit of GBP, website, NAP citations, schema and reviews. You get the baseline screenshots within 72 hours of kickoff.

Days 4–10

The build

GBP rebuild. Content rewrites. Schema markup. NAP cleanup. Review engine setup. QR codes printed and shipped. All the heavy work happens in this window.

Days 11–14

Handover

Final QA. 60-minute onboarding session. You get a plain-English playbook, all your logins, and clear instructions on what to do (and not do) for the next 30 days.

Day 44

The re-test

30 days post-handover. We re-run the 10 baseline queries. Side-by-side report delivered within 48 hours. Either we celebrate, or we get back to work — at our cost.

Things people ask

STRAIGHT ANSWERS.

Can you guarantee I'll appear in the queries?
We guarantee you'll appear in more of the 6 queries after the Fix than you did before — or we keep working until you do. No, and anyone who promises #1 every time is bullshitting you. AI answers shift with model updates and query phrasing. What we can control is your visibility score across 6 real queries we baseline on day one. That's the number that matters.
What if I'm not appearing in more queries after 30 days?
If you're not visible in at least 3 of the 6 queries at re-test, we keep working at no extra cost until you are. In practice, with the Fit Check passed and the review commitment honoured, this almost never happens. But it's in writing so you know we mean it.
Do I have to keep paying you after the 30 days?
Nope. You own everything — your GBP, your content, your schema, your review system. You can walk away after the re-test and never spend another dollar with us. The Climb — the ongoing work that keeps you visible month to month — is included free with the Fix. If you'd rather hand us the whole AI side of your business, that's what our Fractional CAIO retainer is for, but it's completely optional.
Why is this cheaper than the big agencies?
Two reasons. One — we're a lean team without big-agency overheads. Two — we've built proper delivery tooling so we can do in 8 hours what bigger agencies bill 30+ hours for. Same work, less waste, fairer price.
How is this different from regular SEO?
SEO is about ranking on Google's results page. GEO (Generative Engine Optimisation) is about getting cited when ChatGPT, Claude or Gemini answers a question. They overlap, but they're not the same. A site can rank well on Google and still be invisible to AI — and vice versa. We do the AI side properly, and the SEO benefits come along for the ride.
Do I need a new website?
Usually no. The Fix works on whatever site you've already got. If your existing site is genuinely broken — really old, terrible mobile experience, missing key info — we'll flag it in the Fit Check and quote a website build alongside. But that's the exception, not the default.
What happens after I say yes?
You get an invoice for the 50% deposit, a short questionnaire (10 mins to fill in), and a kickoff call booked within 48 hours. From there, you're 14 days from handover and 44 days from your re-test report.
Next step

FIND OUT IF YOU'RE
EVEN SHOWING UP.

Free 60-second check. Type your business name and town, we'll run the queries through ChatGPT, Claude and Gemini and email you within an hour. No pitch, no spam. Just the truth about where you stand.

RUN MY FREE CHECK → BOOK A 15-MIN DEMO