AI Agency for Kids' Activity Businesses & Franchises · Canterbury, NZ

AI FOR KIDS-ACTIVITY BUSINESSES. BUILT BY SOMEONE WHO RUNS ONE.

From a single studio to a national franchise: get found, catch every parent enquiry, and take the admin off your team. I run a kids' network myself, so I know your world from the inside.

For swim schools, dance and gymnastics studios, tutoring and STEM, early-childhood centres, and the franchise networks behind them. Based in Canterbury, working across New Zealand.

The Digital Shed
Why now · 01

AI IS MOVING FAST.
MOST KIDS' BUSINESSES HAVE NO ONE ON IT.

Every term your business runs, two things quietly leak out. You know there's an edge in AI. You're just never going to build it yourself. That's the gap we fill.

TIME
Enrolment admin, onboarding new staff, compliance paperwork. The same typing and chasing every term, when running great sessions is the part you actually love.
ENROLMENTS
Missed calls, parent enquiries answered late, families not re-enrolling. The spot goes to whoever replied first, and it wasn't you.
What we do · 02

YOUR OUTSOURCED
HEAD OF AI.

Big companies have someone whose whole job is AI. You don't, and you're never going to hire one. So we become that person for you, part-time. It starts with an Audit, then we run the AI side of your business for one monthly fee.

THE AI AUDIT
The way in. One session where we find where you're losing time and enrolments, and put a number on what it's worth to fix.
FRACTIONAL CAIO
Your part-time Head of AI. One monthly relationship that owns your AI plan, keeps you visible, and runs your tools. One point of contact, one bill.
AI VISIBILITY
We get you found when parents, and AI, go looking for what you do. The enquiries come to you instead of you chasing them. Explore →
AI TOOLS
Tools that do the grind for you: answering every parent enquiry, working the waitlist, onboarding staff, keeping you compliant, even your website. Built for your business, not off a shelf. See what we build →

Built by someone who runs a kids' network, so it fits how you actually work.

How it works

FROM FIRST CHAT TO A
TOOL THAT PAYS ITS WAY.

01 · AUDIT
Find the leak.
We sit with you and map how your business really runs. You leave knowing the one thing to fix first, and what it's worth.
02 · BUILD
Plug it.
We build the tool that fixes it, wired into your booking and enrolment systems, set up for your business.
03 · HOST
Keep it running.
We put it live on our systems and keep it running and improving, so it's looked after and never just left on you.
Why us

WHY WE'RE
DIFFERENT.

We get your world.

Most AI vendors have never run a term enrolment, a waitlist or a compliance check. We run a kids' network ourselves, so we know parent enquiries, re-enrolment and ratios from the inside.

We stay on as your AI guy.

Most agencies build you something and disappear. We build it, host it, watch it, and keep it getting better. When a new idea comes up, you don't go shopping. You call us.

The tools

THE TOOLS THAT
DO THE GRIND.

PARENT-ENQUIRY AGENT

Answers every call, form and message the moment it lands, day or night. Qualifies the enquiry, books the trial, and never lets a parent go cold because you were mid-class.

RE-ENROLMENT & WAITLIST ENGINE

Nudges families before their spot lapses and works your waitlist so no place sits empty at term turnover.

ONBOARDING ASSISTANT

Answers the questions new staff and franchisees always ask, straight from your own manual, so your team isn't fielding the same questions every intake.

COMPLIANCE KEEPER

Keeps each site audit-ready: ratios, safeguarding, certifications and funding paperwork, without it eating anyone's evenings.

See all the tools →

WHO WE'RE
BUILDING FOR.

We build it on our own network first. I run Footy Nippers, a kids' movement network — every tool we sell, we build and prove there first, so you get something already tested on a business exactly like yours.

Self-applied
Digital Agency
THE DIGITAL SHED
Christchurch, Canterbury
What we built Live case study — applying The AI Visibility Fix to our own business.
Live
Children's Movement
FOOTY NIPPERS FRANCHISE
Christchurch, New Zealand
What we built Franchise lead-gen website, lead capture system + SEO optimised
Live
Children's Movement
FOOTY NIPPERS BOOKING PLATFORM
Christchurch, New Zealand
What we built Franchise, parent and coach booking system — dashboards, payments and notifications for international launch.
For networks

ONE RELATIONSHIP.
EVERY SITE.

Running a franchise or multi-site network means the same problems, multiplied. We build once and roll it out everywhere, so every site gets the same tools without you managing a different agency for each one.

Talk to Jimmy about your network →
BUILT ONCE, DEPLOYED EVERYWHERE
One parent-enquiry agent, one booking flow, one compliance system — rolled out to every site or franchisee.
ONE POINT OF CONTACT
No juggling different vendors per site. Jimmy knows your whole network, not just one location.
PRICED AROUND THE WHOLE NETWORK
Audit and build costs are scoped around your network, not charged out site by site.
Pricing

FIXED PRICE.
NO SURPRISES.

Every project quoted upfront. You know what you're paying before we start — full stop.

AI AUDIT · The front door · One-off · $597 + GST

We come into your business, find where AI can actually help, and hand you a plan. Build anything with us — a tool, a website or the Fix — and the full $597 comes straight back off your first invoice. Running a franchise or multi-site network? Audits are scoped and priced around the whole network, not per site.

BOOK AN AI AUDIT →
FRACTIONAL CAIO · Your part-time Head of AI · Monthly · Price on request

One monthly retainer that covers your AI roadmap, your visibility, and your tools hosted and kept improving. One relationship, one bill. Scoped and priced around your business, or your whole network, at the audit.

TALK TO JIMMY →
THE AI VISIBILITY FIX · One-off · 14-day delivery · $2,497 + GST

Fixed price, live in 14 days, re-tested at 30 days. Comes with The Climb, our ongoing visibility work, included as a bonus — not a separate bill.

The Climb, included free: after the Fix we keep watching how you're showing up and hold your gains as the tools shift, so it doesn't slip back the moment we're done.

RUN MY FREE CHECK →
AI TOOLS · Setup + monthly Cover · Price on request

The parent-enquiry agent, re-enrolment and waitlist engine, onboarding assistant, compliance keeper, and your website — answering parents, tracking enrolments, running quietly in the background. Most are a small setup, then a low monthly Cover that hosts the tool and keeps it running and improving, designed to cost less than one enrolment it catches for you.

LET'S TALK →
One of the AI Tools
STARTER WEBSITE · AI website · One-off · $1,500 + GST

No website yet? Start here.

GET A QUOTE →
FULL BUILD · AI website · One-off · $3,500 + GST

New business, want everything.

GET A QUOTE →
FAQ

HONEST ANSWERS TO THE
HARD QUESTIONS.

Who do you work with?
Kids-activity businesses and the franchises behind them — swim schools, dance and gymnastics studios, tutoring and STEM providers, early-childhood centres, and multi-site networks. If you run classes, lessons or care for kids and you're flat out on enrolments and admin, that's who we build for.
What makes you different from other AI agencies?
We run a kids' network ourselves. Footy Nippers is our own business, so every tool we sell has already been built and proven on a business exactly like yours.
Do I need to be tech-minded?
No. That's the whole point. You're flat out running classes and managing parents; we handle the technical side and explain everything in plain English. No jargon, no homework, no dashboards to log into. We do the work, you get on with yours.
How fast can we see something?
Most engagements start with an AI Audit, which takes about an hour of your time and comes back with a clear, prioritised plan. The AI Visibility Fix is live in 14 days with a fixed price. Tools depend on scope, but you'll know the timeline before we start — no open-ended projects.
What does it cost to keep a tool running?
Most tools are a small setup fee, then a low monthly Cover that hosts the tool, keeps it running, and improves it over time. You'll always know the number before you commit, and for franchises or networks, Cover is scoped around the whole network, not charged per site.

SEE IF YOU'RE SHOWING UP.

RUN A FREE AI CHECK →
Free AI visibility check

FIND OUT IF YOU'RE
EVEN SHOWING UP.

We'll run your business through ChatGPT, Claude and Gemini and email you within the hour. No pitch, no spam. Just the truth about where you stand right now.

  • Free — no credit card, no obligation
  • Results in your inbox within 60 minutes
  • Plain English — no agency jargon
  • One email. That's it.

MAKE YOUR BUSINESS A LEADER AT USING AI.

Start with an AI Audit. We'll find where you're losing time and enrolments, and hand you a plan — credited back in full if you build with us.

BOOK AN AI AUDIT →
thedigitalshed.co.nz · jimmy@thedigitalshed.co.nz · 027 442 9218 · Based in Canterbury, working across NZ